Subtitles are brief texts that are displayed on the product list and also on the product details page in your store. You can emphasize significant details in this area like promotional details, product target audience, components (especially useful for restaurants), availability of complimentary shipping, etc.
You can insert subtitles for any products you prefer directly on the product page in your store admin or in bulk. It is also feasible to furnish product subtitles in different languages if your catalog is multilingual.
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Integrating subtitles into products
You can include brief explanations for individual products or in bulk. Once done, they will be immediately visible: in the product grid on your storefront, below the product name, and in the special section within your product details page.
To include subtitles to a product:
- From your store admin, navigate to Catalog → Products.
- Select Add New Product or pick a product from the roster.
- Scroll to the Add product subtitle field and give it a click.
- Enter the subtitle for your product.
- Hit Save.
The text of your subtitles is “searchable”. For instance, if your patrons search for products using the term 'Complimentary Shipping' in your store, in the search results they will encounter all the products that you've tagged with the Complimentary Shipping subtitle.
Personalizing product subtitles
Subtitles assist your clientele in obtaining more insights about product benefits. You can exhibit all the captivating details in these brief descriptions. If you are utilizing additional storefront languages, you can craft subtitles in various languages for any of your products.
To add/modify texts of your product subtitles:
- From your store admin, go to Catalog → Products.
- Click Add New Product or select a product from the list.
- Scroll down to the Add product subtitle field and click on it (or simply locate the subtitle section for the descriptions that already exist).
- Enter your text in the subtitle field.
- (optional) If your store is multilingual, input your text in other languages.
- Click Save.
If you possess a multilingual catalog, you can also keep translation fields for your subtitles empty. Consequently, the texts of your brief descriptions will be displayed in your store’s default language.
Choosing how to display subtitles on the product list
By default, subtitles are exhibited on your product list as fixed, always visible text. However, you have the option to showcase brief descriptions only when your customer hovers over the product image in the grid. Otherwise, subtitles remain hidden on your storefront:
To configure how subtitles are displayed on your product list:
- From your store admin, navigate to Design.
- Scroll down to Product Card details and layout.
- In the Product subtitle drop-down menu, select Show or Show on mouse hover.
The changes will be saved automatically.
Choosing where to display subtitles in your store
By default, subtitles are displayed on your product list. Another location where customers can view them is your product details page:
It is feasible to exhibit subtitles solely on the storefront or solely on the product details page if you prefer to display them only in one location.
To disable subtitles on the product details page:
- From your store admin, go to Design.
- Scroll to Product Page layout.
- In the Sidebar section, locate and uncheck Product subtitle checkbox.
The changes will be saved automatically.
To disable subtitles on your storefront:
- From your store admin, go to Design.
- Scroll down to Product Card details and layout.
- In the Product subtitle drop-down menu, select Do not show.
Deleting product subtitles
You can eliminate subtitles for individual products or in bulk. For instance, if a new arrival in your store has become part of your regular catalog, and the subtitles are no longer necessary.
To remove subtitles for your product:
- From your store admin, navigate to Catalog → Products.
- Select a product from the list.
- Scroll down to the subtitle section.
- Delete all the text in the text field.
- Click Save.